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Lobels
is the largest biscuit manufacturer in Zimbabwe - a country comprising
approximately 13 million people. It has recently started making sweets
which are now proving to be as successful as its
biscuits.
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- Has
ample capacity, skills, machinery and financial resources to increase
output and adapt to changes in market trends and
demands.
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- Produces a range of biscuits and sweets to suit a wide spectrum
of markets. Emphasis is on value for money.
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- Is
perfectly situated geographically to distribute to Southern and
Central Africa. Reliable distribution network for exports to other parts
of the world via the ports of Durban, Cape Town and
Maputo.
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- Offers relatively inexpensive costs of production combined with
favourable exchange rates.
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- The
majority of the raw material content is locally
produced.
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- In a
highly competitive field, technology is constantly moving forward and
senior management make frequent visits abroad to keep up to date with
these developments.
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Biscuit and Sweet Division
Employing a full-time
workforce of around 600 people, the factory is equipped with high-tech
production equipment.
Quality assurance procedures are incorporated
for both raw materials and in the production and packing lines. Incoming
materials are laboratory checked for freshness and specified quality
before use.
Hygiene is part of the daily routine in the factory,
with cleanliness at a premium.
The packaging protocols on all of
the export lines adhere to international requirements in terms of
statement of origin, barcoding, listed ingredients, and nutritional
analysis information. A large proportion of our packaging materials are
produced to top specification on gravure and flexographic printing methods
using the latest combinations of materials.
In order to keep the
selection of products dynamic, and in response to consumer preferences and
perceived market opportunities, development is a high priority.
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Transport & Distribution
A large, modern fleet of
vans and enclosed trailer trucks is used for local and regional
distribution. Containers are also sent by rail from Bulawayo to the sea
ports of Durban and Cape Town. |
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| 1. We know that our assets are our capital, good name and
people. We
strive to build our capital , further our reputation and offer our people
the opportunity to move ahead.
2. We regard our employees as team members and care about
their job satisfaction and excellence.
3.
We carefully evaluate each and every product we sell.
4. We care about our communities and our
environment.
5. We create wealth through profits and growth which in turn
improves our capital base, attracts the best people and furthers our brand
name.
6. We satisfy and delight our
customers.
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